Baz founded B.r.a.v.o (which stands for Baz Richardson And Various Others) in 2017 after 20 years working for leading advertising, marketing and innovative experiential agencies.
From the UK’s largest augmented reality trail, repositioning 100year old heritage brands (case study coming soon btw), producing 3D films for tech titans, and pioneering a groundbreaking children’s mental health app, Baz uses a combination of strategic thinking and commercial-led creativity to get huge results for his clients (like achieving over 65% for a requested 6% kpi)
While he has (and still does) work with some of the world’s biggest brands, Baz prides himself on using big-brand thinking to help smaller brands grow and punch way above their proverbial weight too.
Baz isn’t afraid to challenge his clients’ briefs. With over 27 years experience, he knows that what a brief asks for, and what their audience will actually engage with, are often very different. As Baz says:
“My first job isn’t to make the client happy… it’s to entertain and engage their audience. And when I do, the client becomes very VERY happy indeed.”
So, do you just need BR, or him AVO?
Well, the answer depends on your brief and challenge (and budget).
At the heart of all of our commercial creative is a big audience-moving idea conceived by Baz. Then, he either produces the work entirely single-handedly or collaborates with a team of talented and trusted creative specialists to make the big idea even better.
Need a bespoke soundtrack with that je ne sais quoi? A portrait photographer who can make the stone-faced smile? Want to shoot a commercial at a Lake Como villa where Star Wars and James Bond were also filmed? OK, that last one is a little elaborate (although here’s the case study to show it’s true) Baz really does know just who to collaborate with to exceed the brief’s objectives.
Whether your challenge (or budget) is big or small, if you just need ‘BR’ and not the ‘AVO’, arrange a free chat with Baz now.
Is working with Baz expensive?
No.
You can work with Baz on a consultancy basis, a project basis, or a ‘Baz Bucket’ basis (as one client calls it) where you use your purchased ‘bucket’ of days across the timeline of your project.
While Baz has produced big results for projects with £5k budgets, £3.5m budgets, and everything in-between, Bravo isn’t a big fee-charging agency with big offices, and big boardrooms featuring big cheeses demanding big dividends.
Frankly, we care more about the big audience-influencing creative idea (and producing it as cost-effectively as possible so we can both put a big smile on your CEO’s face).
Baz, here’s the forty-word testimonial requested… genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, genius, GENIUS!
Joe Glover, Founder, The Marketing Meetup
Want to know more about how Strategic Thinking changes marketing? Curious as to what Commercial Creative can do for you? Or just fancy a chat about your marketing challenge? Pop your question and contact details in the form and we’ll get back to you in a jiffy!